Theme: THE OWAMBE

EXPERIENCE

Reimagining Tradition: From Heritage to Enterprise

The Owambe Experience 2026 is the next evolution of Gele Expo.

More than a festival, it is a movement dedicated to preserving African cultural heritage while unlocking new opportunities for business, tourism, creativity, and enterprise.

For two unforgettable days, Lagos becomes the meeting point of culture, commerce, fashion, innovation, and celebration.

From Gele artistry and fashion showcases to business conferences, exhibitions, masterclasses, cultural performances, and networking opportunities, The Owambe Experience is where heritage meets the future.

What This Edition Set Out to Achieve.

The goals guiding this edition of GeleExpo.

• Reach 1,000+ physical attendees and 100,000+ digital participants globally.
• Empower 100 participants through hands-on skills training in gele artistry and complementary trades.
• Showcase both emerging and established creatives, with a focus on art, culture and innovation within the gele fashion industry.

Event Overview

Day 1: Empowerment & Enterprise Day

• Registration | Creative Business Masterclasses | Industry Workshops | Enterprise Sessions | Exhibition Opening | Networking Sessions | Product Demonstrations

Day 2: Culture & Celebration Day (morning)

• Conference Sessions | Keynote Presentations | Cultural Performances

Day 2: Owambe Gala Night (TICKET)

• Fashion Runway Showcase | Awards & Recognition | Owambe Night Live | Closing Celebration

Target Audience:

• Fashion/beauty entrepreneurs
• Makeup & gele professionals
• Cultural investors
• Youths & students
• Global African communities